Brightcove demo · prepared for Innovaccer · a mockup of how Innovaccer's video could run on Brightcove
Innovaccer video hub

Every webinar, story and demo, working on your own site.

Captioned in English and Spanish, chaptered, searchable and ready to turn viewers into conversations, without sending anyone to YouTube.

–videos on the hub
2caption languages
–AI chapters
–AI clips
On-demand webinar

The New Voice of Healthcare

Jump to a chapter

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  • Chapters generated by Brightcove AI from the recording, not typed by hand.
  • Clickable calls to action appear in the video at 2:15, 34:35 and 45:56.
  • Every chapter jump and click is measurable in Brightcove analytics.
Clips

One webinar, ready-made social cuts

Brightcove AI Content Multiplier found the strongest moments in the 47-minute webinar and reframed them to vertical 9:16 for LinkedIn, Shorts and Reels.

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Library

Watch more from Innovaccer

Titles, descriptions and tags were drafted by Brightcove AI from each video's transcript, then reviewed, so every video can be found on site and in search.

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Why it matters for Innovaccer marketing

From hosting video to putting it to work

What we heard on our call, and how this demo addresses it.

Today: Zoom → Vimeo, YouTube behind HubSpot forms

  • Videos carry no transcripts, captions or structured data, so they don't help SEO or answer-engine visibility.
  • Nothing guides a viewer once a video ends.
  • YouTube embeds can send viewers off-site or to other channels' content.
  • HubSpot sees the form fill, not how long someone watched or where they dropped off.
  • Webinars are posted in full, with no chapters or clips, and the team has no time to do it by hand.

With Brightcove

  • Captions in English and Spanish, plus AI titles, descriptions and tags, with video schema the player publishes for search engines.
  • In-video calls to action at the moments that matter, and a library of related videos on the same page.
  • A branded player on innovaccer.com, with no third-party recommendations or ads.
  • Per-video engagement data (watch time, drop-off, CTA clicks) that can be passed to HubSpot through Brightcove's integration.
  • AI chapters and vertical clips generated from the recording in minutes.
Under the hood

What we set up in Brightcove for this demo

Everything on this page is live from a Brightcove account. Nothing is mocked up.

1 · Ingest7 Innovaccer videos

Uploaded once, transcoded for every device, organized into a library playlist.

2 · AI SuiteCaptions in 2 languages

English auto-captions and AI translation to Spanish, with Innovaccer product names kept intact.

3 · AI SuiteChapters, metadata, clips

11 chapters on the webinar, SEO metadata on every video, vertical clips from the webinar.

4 · ExperienceBranded player + Interactivity

Innovaccer colors, search-engine schema and clickable calls to action timed to the content.

5 · MeasureEngagement analytics

Plays, watch time, drop-off and CTA clicks per video, ready to share with marketing systems.